Inspired By My Father

As a child, I enjoyed many magical holidays in the Atlas mountains of southern Morocco with my Berber family. 

Driving through the southern part of Morocco, the landscape is abundant with beautiful argan trees. The argan tree is particularly special because it can only be grown in the south-west of Morocco, which has a unique eco-system. 

As I learnt more about the magic of argan oil, and its ability to provide a luminous, youthful glow, I decided to bring the world’s finest beauty oil to the West and founded Kenzul Atlas.

Kenzul Atlas, translates to ‘Treasures from the Atlas’ in Arabic.